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Search Engine Reward a Fresh Relevant Content
Firstly i want to ask to understanding about the question of Why We Refresh And Updating Our Page Content? What's the benefit?
Yes.. The benefit is very huge.. Refreshing your page content from time to time to toogle "the fresh content factors" can boost in the SERPs (search engine result pages) using SEO.
Many website owner or blogger doesn't realy care about how important to refresh their page content, and they deleting and publish posts as long as they likes . That's certainly not good and loosing our chance to boost our SERPs rank.
Chronology and relevance reside at the core of search engine optimization and frankly, a website that has remained dormant a weeks or months whitout an update is not that appealing to search engine. Search engine reward fresh relevant content or content layered with existing context to reinforce relevance.
On the contrary, once you reach a particular stage on page and off page relevance for a series of keywords and terms, allowing your site to parcolate rankings factor is just fine.
Once you exceed the base level rankings criteria for a keyword, you can remain buoyant for extended periods. The point is, you must first cross the tipping pointor your website and its ranking will be subject to volatility and receding in the index.
The primary objective is to get a website into a favourable position if you intend to decrease post frequently. Since relevance is a two way street ( based on a synergy and information and people looking for information) one metric search engine use to assess relevance is how frequently you add or modify content.
In fact, there is even an HTTP/1.1 status code to summarize if your content has changed or not, it is knowns as the 304 HTTP status code. The 304 status of a page translates- into- not modified- and in a sea of gigaflops of information being skimmed, crawled, and indexed virtually every topic and website online the website/ page freshness counts when it comes to how your page is evaluated in the index.
Aside from relevance and the volume of the competion on each subject in search engine, you must first mirror relevance within your website, then receive validation from other website in order to exceed other targeting the same keywords and rankings.
I have seen this aspect of optimization countless time. If you neglect a website before reaching a particular relevance plateu, a website can flounder and remain dormant and essentially fizzle out in contention to search engine optimization.
One tactic to utilize to overcome such stagnation is to go back nd edit similar pages in the site that share a topic or have an overlapping frequency of terms which can be used to strengthen the internal linking of a website.
For example, if you want to increase the search engine positioning for keyword "A" You can do this step:- Find all pages in your website that have context for singular and plural versions of keyword "A".
- Edit those pages to link out your NEW page (based on keyword "A") and then when those all pages get crawled and indexed you already have relevant link to reinforce and communicate topical relevance for keyword "A".
Link reputation also known as link graph ( a metrics that look at the links in and the links out to each page in your website) is responsible to sculpting the way a page communicates intents and how it is valued in context for the keyword appearing in the links. 50% of the ranking factors in under your control with on page optimization and layering through methods described above. (Uniting of occurrence for favourable concentration of context).
This of attributes on page continuity and off page link reputation are some of the primary metrics search engine use to detemine where to put your page in the index (relevant score) as well as the degree of trust and authority your website can gain regarding the topical context of the subject matter.
The ideas is to concentrate your content as much as possible, through revisions, deep links, and creating fresh content based on keyword research to preserve the rankings you have, while simultaenously scaling the height of new / relevant keyword that can benefit your website and ultimately your business model.
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nice post friends